MEGHANI

 


MEGHANI


2023 FAMILY EDITORIAL


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Lifestyle Direction



The purpose of this shoot is to capture the Meghani family as it stands today, to highlight the origins of this organization and the growing family behind it. A first take at archiving the namesake under the new brand direction and documenting it’s evolution over time. In this set of images we will capture the essence of the family across generations, pulling at simple motifs that reflect the daily lives of the Meghani’s as well as natural interactions among them. Shot in studio using our Meghani evergreen imagery standards.

 
 

Wardrobe Direction


Styling direction reflects tones of the Meghani color story and the effortless sophistication the brand projects. Warm neutrals meet colorful pops, playful prints and cozy knit textures. Some go to’s can include relaxed suiting, white cotton collared shirts, turtlenecks, cable knits and cashmere sweaters, solid black clothing and shoes, any traditional or heirloom clothing, personal/heirloom jewelry and of course, your favorite timepieces.

 
 

Set Direction


There will be 2 sets to work with. One with red seamless paper and one with a deep, warm draped brown fabric. Both seamless scenarios will be set up on stands, styled for the set to be visible in some of the imagery to show more of the set up and studio. Lighting is exaggerated natural to keep things soft while picking up highlights and pops of skin and jewelry. Simple relevant props related to family motifs to be brought in. EX: Amir Soccer ball, Ramsey skate board, Rumi cowboy hat, etc.

 
 

Cast, Itinerary & Shot List


CAST

Abdulali (grandfather)
Akber
Jenny
Amir
Ramsey
Rumi
Shabeena
Asif
Amal
Naya
Neelum
Farid
Zaydan


ITINERARY

11:00 AM: Crew arrival, set up and light testing

12:00 PM - 3:00 PM: HMU for Shabeena, Jenny & Neelum

3:00 PM: Styling decisions and final touch ups

3:30 PM: Begin Shooting

SHOT LIST:

LOOK 1 SET 1 (Red Sweep, Polished Looks, Half Body)


INDUVIDUALS

Abdulali (grandfather)

Akber

Jenny

Amir

Ramsey

Rumi

Shabeena

Asif

Amal

Naya

Neelum

Farid

Zaydan



SMALL GROUPS

Amir

Shabeena


Akber

Jenny


Amir

Ramsey

Rumi


Shabeena

Asif

Amal

Naya


Neelum

Farid

Zaydan


Amir

Shabeena

Akber

Jenny

Neelum


Ramsey

Rumi

Amal

Naya

Zaydan


WHOLE GROUP

Abdulali (grandfather)

Akber

Jenny

Amir

Ramsey

Rumi

Shabeena

Asif

Amal

Naya

Neelum

Farid

Zaydan



LOOK 2 SET 2

(Gray Sweep, Casual Looks, Full Body)


INDUVIDUALS

Abdulali (grandfather)

Akber

Jenny

Amir

Ramsey

Rumi

Shabeena

Asif

Amal

Naya

Neelum

Farid

Zaydan


SMALL GROUPS
Amir

Shabeena

Akber

Jenny

Amir

Ramsey

Rumi


Shabeena

Asif

Amal

Naya


Neelum

Farid

Zaydan


Amir

Shabeena

Akber

Jenny

Neelum


Ramsey

Rumi

Amal

Naya

Zaydan

WHOLE GROUP

Abdulali (grandfather)

Akber

Jenny

Amir

Ramsey

Rumi

Shabeena

Asif

Amal

Naya

Neelum

Farid

Zaydan